so you’ve seen it all before. the first glossy box was delivered this week and it contained a 30ml nars illuminator in orgasm amongst other things. there are a fair few posts floating around the blogging world which will clearly show you the ins and outs of what the box contained but i wanted to give you a different perspective
amongst all the hype and excitement was this £10 monthly subscription really worth it?
the box and packaging is beautiful. literally beau-tif-ul. the box it was posted in is not your average cardboard box. it is printed with the glossy box logo and looked a stunner sitting in the office post tray. sitting inside that pretty box laid another even prettier pink box. inside this pink box was all the goodies packaged in tissue paper and a letter about your box all tied together in a bow
now this is all good and well but with all this time and effect spent in the packaging you begin to wonder are they just trying to distract you from what they have inside? when it comes down to it you will be spending £10 a month for a box of what is typically free products. for example one of the products in the box states ‘sample not for sale’ however if glossy box manage to work their magic and work with pr companies to get bigger and better samples this box is defiantly a winner
even more cleverly then providing you with a beautifully distracting luxury box the first box contains a big product. from a big brand. by placing this product, the nars illuminator, in this box people who bought this box will keep their subscription and everyone who hasnt got one will promptly place an order. all clever pr. as to be honest the only product i will use from this box is the nars item and possibly the all for eve lipstick a bit. im more interested in makeup then skincare and haircare and i might dabble with the other products but no doubt they will get put in the back of my cupboard/given to my mum
now this all might sound a bit negative but i feel when you subscribe to something like this and are ultimately shelling out £120 a year you want to make sure it is worth it. unless they keep the big brands and a big sample each month i think people may quickly unsubscribe
am i going to keep my subscription? for now yes. as long as i have the money and they keep on delivering good products i think i will. especially as you can easily quit when you want to there is no harm in being subscribed at the moment. while they are getting the brand off the ground i think the goodies each month will be quite impressive to keep the buzz going
i hope you found this post interesting amongst the array of other glossy box posts. i wanted to make mine slightly different and highlight some of the issues people might not have mentioned =)